What is the importance of strategic management towards the success of a business?

In: Economics

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Strategic Management's Importance to Business Success by Kayors

Strategic management used to play a different role in more predictable times after the Second Word War. Strategic plans of the past usually range 3 to 5 years. Some companies could even have plans for 10 good years. That's not possible today given rapid evolution of our society.

What still matters in strategic management lies in the value of planning ahead. There's an old saying that if you fail to plan, you are planning to fail. By acting on this, strategic management actually gives the organisation direction, a sense of identity and unity towards what the business goal. Therein lies the continued importance of strategic management towards business success.

First answer by ID3678518823. Last edit by Kayors. Contributor trust: 68 [recommend contributor]. Question popularity: 80 [recommend question]

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